TRAINING PROGRAMME IN MARKET
INTELLIGENCE AND NEWS SERVICE
Role and importance of Market
Intelligence, Market Intelligence Improvement scheme, basic concepts and
definitions of Market Intelligence terms, Standardisation
of price terminology, data collection methodology, agricultural price policy,
statistical analysis of data. Study of seasonal spatial and cyclic variations in prices.
Index numbers, cost of Index number correlation. Analysis and presentation
of statistical data, gaps in data, Computerisation of
Market Intelligence data. Preparation of periodical Market Intelligence
bulletins/reports/reviews.
Maintenance of Market intelligence data, cost and margin studies, dissemination
of market information, supervision of the reporting agencies, measurement of
market efficiency and a critical review of the Market Intelligence and News
Service Scheme.
SEMINARS: Each participant shall present a
Paper on working of the Market Intelligence & News Service Scheme in his
State for group discussion.
FIELD VISITS: Visit to the Agricultural Produce
Market Committee,
AUDIO VISUAL AIDS: Screening of films on various aspects of
agricultural marketing, such as regulation of markets, storage, grading,
packaging, processing etc., to improve the general awareness of the
participants and make the training more absorbing.
EVALUATION OF THE
TRAINING PROGRAMME:
To be carried out by
the participants on the last day of their training in order to prove feedback
information.